No matter what I throw at them and how I throw it, they catch it and they throw it back to me once it's done. They're never late, they never deliver anything below standard and they never fail to hit the mark.
Marketing Manager – Digital Telecommunications

Case Studies - Exhibitions

Taking a space as an exhibitor at a trade event has many benefits for a business, as long as you manage the process with a large degree of precision. Face-to-face meetings always allow you to put your message across, in a way that should do much to eliminate the general level of noise, so often associated with other types of communication. It brings buyers to you and they will be looking for precisely the right attributes, so it's important that you convey them succinctly.

We have designed and produced exhibition stands for several of our clients, as well as for our own use too, and we have based each one on identifying a clear message we wished to convey.

The stand for Bernhard's Sports Surfaces needed to focus on the company's ability to understand the project from the client's perspective. Large contracts increase risk, so utilising exceptionally strong testimonials in the same market was a major benefit. It helped take care of concerns such as Health & Safety and limit concerns of financial risk. Introducing the company's ability to fully landscape the site on completion and some of their international work ensured that the finished project did much to inspire those students who would benefit from its use.

Our company designs and installs high-cost artificial sports surfaces for schools, universities, athletics stadiums and sports clubs which means we are extremely serious about our business, and we expect no less from our suppliers.

We had already spoken to several 'marketing' companies before we got to the point of contacting Genesis DM, but during an initial conversation we felt quite reassured that their straight talking, honest approach would be precisely what we needed if we were to hit our target dates. There was a deeper breadth of understanding during our conversation and it was clear to see they were focussing on our needs, not simply the cost of producing a brochure as others had.