Sales up 300 per cent
December 2007
Hotel confirms that sales of its leisure products are up 300 per cent on the back of a GDM marketing campaign.

Holiday operator appoints GDM
November 2007
A holiday operator appoints GDM to handle mail responses following a survey of previous travellers.

Hotel saves on promotions
October 2007
A prestigious midlands hotel delighted with savings made on promotional goods.

Improved efficiency
July 2007
Genesis DM improves efficiency with b2b marketing database by removing over 10 per cent wastage from postal traffic.

Increased click through rates
June 2007
A luxury hotel & spa reports that Genesis DM's improved data capture process has increased click through rates by 200 per cent - By improving the data capture of our paper based customer forms, quicker and more efficiently, has resulted in an improvement of click-through-rates from 10 per cent to an all time high of over 30 per cent.

New website launch
June 2007
Genesis DM's new website is now live.

Bus operator campaign
June 2007
A bus operator appoints GDM to control its first of several localised door-to-door campaigns.

New product launch
April 2007
GDM enables B2B telecoms specialist to launch new product range with functional and striking new packaging inside imposed timeframe.

Consumer catalogue launch
October 2006
GDM steps in at last minute to provide a solution to a printer’s worries and controls the launch of consumer catalogue to 200,000 homes.

List cleaning
September 2006
Following a 3-way pitch GDM secures seasonal data and list cleaning activity.

Reduced postage costs
July 2006
GDM reduces the postage costs on a single Co-op Bank promotion by over £2,500.

National magazine campaign
December 2005
A national magazine publisher enlists GDM help in managing campaign activity on 2 of their specific titles.

Mobile operator appoints GDM
August 2005
Mobile phone operator identifies a long term need to utilise the skills of GDM and appoints us to an open ended relationship.

B2B mobile campaign
July 2006
GDM is appointed to design and produce a fully integrated campaign for mobile phone operators B2B arm.

Co-op bank accepts proposal
May 2005
Co-op Bank accepts GDM proposal to run specific campaign activity for the next 2 years.

2 year contract award
April 2005
Appointed by trade house to handle 2 year contract for sales & marketing initiatives.

First full DM campaign
August 2004
GDM appointed to handle its first full DM campaign with Northcliffe Newspapers Group PLC.